3 Hot Trends for Web Development and Design in 2018.

2018 Web Development Trends

Do you want to stay ahead of the game? Knowing what is going to be hot for web development and design will allow you to keep ahead of your competitors. It will also give you the power to say to your web designer what you would like to see on your site and where you see your website going over the next year. If you are planning a new web site or upgrade, be sure you know what tomorrows trends will be.

Progressive Web Apps

Progressive web apps are a new way to deliver amazing user experience for the web. This area of web development is fast becoming the way forward. Some of the world’s leading business are using Progressive web applications. The e-commerce website Flipkart experienced a 70% increase in conversions and tripled the time spent on their site after the launch of the PWA version of the website. And the informational website The Washington Post reported an almost five fold increase in user engagement.

A progressive web app is:

Reliable – Load instantly and never show the downasaur, even in uncertain network conditions.

Fast – Respond quickly to user interactions with silky smooth animations and no jumpy scrolling.

Engaging – Feel like a natural app on the device, with an immersive user experience.

Building a high-quality Progressive Web App has incredible benefits, making it easy to delight your users, grow engagement and increase conversions.

Customer Service – Chat Bots

It is predicted that Cleaver Chat Bots will be a real big thing in 2018 and beyond. The prediction is that 85% of all customer interactions will proceed without human assistance until at least 2020. Conversational customer service chat bots will transform how businesses communicate with their customers. A customer service chat bot will be a must on almost every website, a good web developer can help you add a chat bot into your site.

Having a bot on the company’s website ensures you are in contact with your client at any time, in any situation. The customer service chatbot gives the client a feeling of interacting with a human. The chat bot is smart enough to answer frequently asked questions, to redirect clients to the needed page, to help them to choose the right product and even to proceed with payments. And all this without the round-the-clock customer support department.

Push Notifications

Once a visitor lands on your website they will be asked to allow notifications, the user will then be notified of special offers, new blog posts or changes to your website, even after they have closed the tab for your website. As will mobile applications this will be a huge benefit to get visitors to reengage with your website.

They deliver new information instantly and redirect the user to the website to find out more. Push notifications beat emails, SMS and social media in providing up-to-date information.

Hope that you have found this article informative and that it has started you thinking about what you would like your website to do in the future. If you see a feature that you would like your site to do, ask your web developer for a quote and stay one step ahead in your web development.

 Posted in:  Web Design

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